What direct-to-consumer sales actually looks like on the ground
DTC sales is often discussed in theory. Here is what it looks like in practice — from first contact to closed deal.
How to verify your payslip, P60 or employment with CM Beyer
How to verify payslips, P60s and employment status with CM Beyer Limited. Information for employees, banks, lenders, and letting agents.
What to look for when choosing a business management consultancy
Not all consultancies deliver the same value. Here is what to consider — and what to watch for — before engaging one.
Preparing for your first financial year end as a new company
Your first accounting reference date is approaching. Here is what you need to have in order — and what can wait.
In-house vs freelance vs agency: choosing the right marketing setup for your business
Should you hire in-house, work with freelancers, or retain an agency? A decision framework based on stage, budget, and complexity.
What businesses get wrong about customer retention
Acquiring a new customer costs five to seven times more than retaining an existing one. Yet most businesses spend the majority of their budget on acquisition.
Setting up CM Beyer Australia
We're opening an Australian office. A short explanation of why, what it changes, and what it doesn't.
Getting marketing right: why strategy comes before tactics
The most common marketing mistake is not choosing the wrong channel — it is starting without a strategy. Here is how to get it right.
The Procurement Act 2023 and what it means for SMEs
The Procurement Act 2023 is now in force. A plain-English look at what's actually changed for smaller suppliers bidding for public contracts.
Brand consistency: why it matters more than brand creativity
The most effective brands are not the most creative. They are the most consistent. Here is why discipline beats flair in long-term brand building.
End of financial year: what businesses should be doing now
With the UK tax year ending on 5 April, here is what business owners and finance teams should be reviewing before the deadline.
A March note from the directors
A short mid-month update on where things are at — new client work, our first hire, and what the next few weeks look like.
Five signs your business operations need an external review
Operational problems rarely announce themselves. They accumulate gradually until someone asks the question nobody internally wants to ask.
Understanding your obligations under the Online Safety Act
The Online Safety Act 2023 is now being enforced. If your business operates a website with user interaction, here is what you need to know.
Welcoming our first senior consultant
CM Beyer has brought its first senior consultant on board — a milestone for the business and a sign of where we want client work to head.
A practical guide to direct-to-consumer sales for B2B companies
Direct-to-consumer is not just for e-commerce brands. B2B companies can use DTC principles to shorten sales cycles and improve margins.
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