Understanding your obligations under the Online Safety Act
The Online Safety Act 2023 is now being enforced. If your business operates a website with user interaction, here is what you need to know.
Welcoming our first senior consultant
CM Beyer has brought its first senior consultant on board — a milestone for the business and a sign of where we want client work to head.
A practical guide to direct-to-consumer sales for B2B companies
Direct-to-consumer is not just for e-commerce brands. B2B companies can use DTC principles to shorten sales cycles and improve margins.
The real cost of hiring the wrong marketing agency
Switching agencies is expensive — not just in fees, but in lost time, repeated briefings, and campaigns that never got the chance to compound.
Why your business plan is probably too long
A 40-page business plan might impress a bank manager. But if nobody in your team has read it since it was written, it is not a plan — it is a document.
How to measure marketing ROI without overcomplicating it
Most businesses know they should be measuring marketing performance. Fewer know how to do it without drowning in dashboards. Here is a practical framework.
CM Beyer Limited is now operational
CM Beyer Limited has commenced trading from its registered office in London, offering marketing, advertising and business management consultancy services across the United Kingdom.
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