CMB Insight is CM Beyer’s marketing intelligence and strategy division. It provides data-driven marketing consultancy to businesses that want to make better decisions about how they reach and convert customers.
Services
- Marketing strategy — go-to-market planning, channel strategy, positioning, messaging frameworks
- Market research — competitive analysis, customer segmentation, market sizing, pricing benchmarking
- SEO auditing — technical audits, keyword opportunity analysis, content gap identification, rank tracking
- Campaign planning — media mix recommendations, budget allocation, KPI framework design
- Performance measurement — attribution modelling, reporting frameworks, quarterly reviews
How engagements work
CMB Insight engagements are structured as fixed-scope projects. A typical engagement runs 4-8 weeks and includes discovery (2-4 weeks of research and analysis) followed by strategy development and handover. All deliverables come with implementation guidance so your team can execute independently.
Tools we use
CMB Insight uses Semrush for competitive intelligence, keyword research, and SEO auditing, alongside Google Analytics, Search Console, and client CRM platforms for performance measurement.
Average results
Average client ROI for CMB Insight engagements is 3.2x. See our Client Impact Report for detailed case studies.
Submit a service enquiry or visit the CMB Insight page.
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